Cartier Santos Lab // or, the reason I can't remember my age.

Hi Friends, 

I spent my birthday (April 1st) prepping for a three day "Social Lab" put on by Cartier & Chandelier Creative in celebration of Cartier's release of their first wristwatch. Because I was so busy the days leading up to, on, and after my birthday, it doesn't feel like I've (as the Koreans would say) "eaten another year". 

I'm going to update my website with the content we created for the event. But here is a gander at some of the work we made:

http://www.cartier.com/en-us/maison/events/santos-social-lab.html

https://www.chandeliercreative.com/article/the-cartier-social-lab

VOGUE {Photo Diary}

FORBES

SF CHRONICLE 

& Video Content: 

Social Lab day 1: When risk and failure breed optimisim and success. Speakers like Mélanie Laurent and Rafael de Cardenas discussed what being bold and fearless means today.
Social Lab day 2: Mind over matter - the ergonomics of design. Idris Elba and Freida Pinto among others, discussed the thrill of invention.
Social Lab day 3: Bold connections and pleasure seeking were discussed by David Lachapelle and Tavares Strachan and many others.
Being #BoldandFearless. Mélanie Laurent, Daniel de la Falaise, David LaChapelle, Laird Hamilton and Leo Villareal reveal the boldest thing they've ever done.
Living for the thrill with Idris Elba, Alex Prager, Tavares Strachan, Sabrina Buell and Sam Taylor-Johnson. #BoldandFearless
Pushing the boundaries. Neville Wakefield, Aimee Mullins, Freida Pinto, Roy Ellis and Kevin Kelly discuss what being bold means to them. #BoldandFearless